With insurance customers’ expectations soaring and traditional insurers facing competition from disruptive, technology-driven insurtechs, the need for seamless digital experiences is paramount.

As they navigate the changing business landscape, the key priorities for insurers include:

• Providing omnichannel, unified experiences, not just for consumers but also for intermediaries including agencies, advisors, broker, and agents
• Creating an insurance platform as a service (PaaS) which can integrate with multiple user interface channels, including APIs to provide collaboration opportunities with marketers, digital brokers and fintechs and open up new business opportunities
• Contributing to, and taking the lead on, interoperability across the insurance industry – e,g. the development and adoption of Fast Healthcare Interoperability Resources (FHIR) in the health space
• Launching new products by designing or enabling enhanced onboarding and integration experiences for third party ecosystems – e.g. hospital networks, value added service providers, commodity services
• Ensuring agility is embedded across the insurance value chain and supporting architectures to allow for a fast response to new and changing regulations, including Consumer Duty.