THE RENAISSANCE OF BANCASSURANCE: USER - CENTERED, DIGITAL, PLATFORM-ORIENTED

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THE RENAISSANCE OF BANCASSURANCE : USER - CENTERED, DIGITAL, PLATFORM-ORIENTED

  • Manuel Alejandro Torrealba
  • Published: 01 March 2021

 

Bancassurance in Germany offers vast untapped opportunities, as its market share is still less than 30 percent of new premiums in life and only six percent in non-life insurance.

To capitalize on these opportunities, the best starting point for banks and insurers is to understand customer needs in a digital world and to redefine ‘relationship quality’ with digital in mind. 

The good news is that this is easily achievable with bancassurance-as-a-service and modular solutions, which enable building state-of-the-art bancassurance platforms with little integration effort.

So, what does this mean and how can it be achieved? Discover more in our whitepaper.