Interest in data science and machine learning has increased substantially in recent years. The technology industry was first to adopt these approaches, but they have now entered the mainstream, with companies in all industries asking how they can make best use of the data they hold.

In financial services, there is a lot of hype about what machine learning can achieve. However, a quick search will confirm that there are very few concrete examples of it being put in practice in large financial institutions and delivering tangible results.

Here at Capco, we strongly believe that data science can add significant value in financial services across multiple functions with high returns on investment. This latest content series, Data Science in FS, aims to highlight the problems that Capco has worked on in the past, and how they can apply in your organization.
  
Contact Riddhi Sen, our Data Science capability lead, to find out more about the importance of understanding client profitability and its drivers accurately.