COMMON DATA MODEL
The cloud-based Common Data Model (CDM) serves as our business database, feeding the knowable Portal components with data and information. As part of our knowledge management offering, it collects, maintains and manages information across various data subsets: customer, contract, product information management (PIM), human resources (HR), and resources and reference data.
All customer-related data and information is meticulously recorded and stored, from first point of contact through all interactions to product purchase.
The comprehensive level of data and information held allows for precise profiling of customers on a rolling basis and the automated creation and delivery of personalized offers.
The BOM database also supports online recruitment needs by linking to mobile apps or widgets integrated into customer portals.
Another application is the collection and management of employee data to assess personal skills and competencies and ascertain suitability for specific roles and projects.