MODERN ORGANIZATION DESIGN

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MODERN ORGANIZATION DESIGN

  • Aditya Taneja
  • Published: 12 November 2020

While many organizations recognize that customer satisfaction is key to their success, they are often designed in ways that stifle the ability to prioritize the customer. Traditional businesses are typically architected, focusing on product fulfillment, leading to siloed business-to-IT structures that inhibit operational efficiency and customer engagement. To meet the rapidly evolving needs of the customer and the market, modern organizations need to consider moving towards team structures aligned to the customer journey.