Life happens. And, of late, a lot of life happened. COVID-19, government policies, inflation, the rise of crypto and de-fi, the Russian-Ukrainian conflict, you name it. The wealth management universe is significantly affected by these changes; clients are questioning what these events mean for them and their financial situation, and financial professionals are working tirelessly to ensure that, despite recent changes, their clients’ financial situation can react and proactively adjust to the evolving landscape.

In this paper, we will discuss the key challenges facing financial planning today and our view as to what firms should do to overcome them and transform their financial planning capabilities.